GLEE and all that!

It was a great GLEE from my point of view, with a lot of interest in my services from both old and new clients. Also, it's the first time that I have had positive thoughts about the new season from most of the people I met, both selling and buying.
Yes the show was small and, yes, some suppliers were absent but that seemed to make everyone more committed to using the show effectively. There was more talking, more creativity and more energy on the stands than I have ever come across.
Maybe it's just the effect I have on people!
Email me if you want my feelings on any of the suppliers at the show. I made a good few notes!

Are you up-to-date?

It amazes me how many Irish websites are out of date. They have information from last January or last year in some cases!
Now I know I can be a little behind in my posts but not to the same degree. Have you looked at yours recently?
Potential customers who look at an outdated site won't really be encouraged to visit you in person. This is 2010, not 2009!

Too Cheap?

It is still possible to be selling products too cheap you know?
I know of garden centres who went for a cheaper option in compost this season by switching suppliers. They had no serious competition close to them but after comparing prices they went with the supposed 'Value' option. That's all well and good but it means less profit on every sale, and on a volume line like compost it can turn in to huge losses.
I have advised clients not to change just because a supplier is cheaper UNLESS YOU CAN GAURANTEE MORE SALES TO OFFSET LOSS OF PROFIT. Something that the compost suppliers can't get their head around.
So don't change suppliers for the wrong reason. Think before you switch.
Contact me for more information.

Store Audit 4 Profit - Brochure

View & Download PDF here

A new audit concept

Coming soon!

Worried about the coming season?

Purchasing and Pricing Strategies
Are you buying the right stock?
Are you selling it at the right price?
Are you missing out by not carrying certain product lines?

Promotion Planning
Do you have planned promotions for the upcoming seasons?
Are you providing offers for your customers?
Are you perceived as value for money?

Sales and Stock Analysis
Do you use your EPOS information effectively?
Is your database accurate?
Is your EPOS system just a glorified till?

Customer Flow and Layout Resolution
Do customers shop your entire store?
Are you wasting space?
Is your stock disjointed?

General and Point-of-Sale Signage
Do you get your message across effectively?
Are your promotions clearly signed?
Do customers know everything you sell?

Stock Merchandising & Quality Checks
Does your product stand out to customers?
Are you ruthless with your quality checks?
Are you link selling your stock?

VAT Analysis by Product
Are you overpaying VAT?
Do you know the VAT rates for all your stock?
Are they processed correctly at the till?

For a new point of view, contact us today!

Happy New Year

Just a quick note to say Happy New Year to everyone and that my resolution is to try and post a little more in 2010!